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Getting Going With Google+ For Business

Staying Active What does matter is that Google+ recently ranked as the second most popular social network in terms of active users just behind Facebook and one spot ahead of YouTube. That ranking, along with the fact that we are talking about Google here people - makes this social network a must-have piece in every brands social marketing plans. And because of your generous nature, were going to share four tips for Google+ that will help your business make the most of this social network. Learn the Ropes Every social network has its own set of etiquette and best practices. Google+ is no different. Use +1 mentions to engage and give props to people for their posts, replace automatically inserted link thumbnails with large, eye-catching photos, insert hashtags in your content, take part in whats trending topical conversations to gain brand exposure these are few of the basics that will help your brand build an active community on Google+. Hanging Around How would you like to host live product demonstrations, introduce a new service or host a weekly business showcase show online in front of hundreds or thousands of people for free? Google Hangouts on Air the newest addition paring Google+ Hangouts and YouTube is the way to go. Get creative and use this free video-chat service to grow their bottom line and put a personal face to your brand. Circle the Troops Have you ever had a hard time creating compelling content for your blogs and social network posts? Are you looking for a time-saving way to find sharable, engaging content for you social network fans. Use Google+ circles to organise and follow thought leaders in your industry, non-competing businesses and brands your business represents to curate content for your social community. Community Service Another of our favorite features of this social network is the Google+ Community. This feature allows your business to quickly build a following of individuals who have interests related to your brands products or services. Create a Google+ Community as an online customer service hub, a best uses or top tips community for your product or service, or as a way to establish yourself as a thought leader in your industry. Adding Google+ to your social media marketing strategy and long-term social network plans is a winning proposition for businesses large and small. Google has the resources to deliver a great social media experience and will undoubtedly continue to innovate and add user-friendly features to Google+ for business . What do you think about this social network? Please share in the comments below.

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